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ADVAN X RECKLESS

It was not blown in by the wind, to be gone with it

2024

Berlin Fashion Film Festival | Shortlist

Advan X RECKLESS Campaign

2024

2024

ad black sea | Shortlist

Advan X RECKLESS Campaign

ads of the world | Featured

Advan X RECKLESS Campaign

2024

The metaphor “It was not blown in by the wind, to be gone with it” emphasises the value and fragility of independence which must be actively protected and prevented from being lost!

In honor of Georgian Independence Day, this video is collaborated with clothing brand Reckless, made for the young generation. Campaign supports youth and their unstoppable fight for a brighter future.

My Role Direction, Styling & Casting